The role of a coach is not to provide quick fix solutions to all problems. A coach does not offer therapy nor, advise, mentor, or counsel. Counselling and therapy tend to focus on the past and look at issues historically, and, consulting normally involves coming up with expert opinions and answers.
Coaching does use techniques derived from clinical psychology, however, it is more action and solution-oriented and focuses primarily on both the present and future.
The ‘answers’ that an individual is looking for arise through the work done through a coaching partnership.

What are a Coach’s primary responsibilities?

By listening to what the client feels about a certain situation or event or through the client presenting a problem or challenge, a coach will guide the client towards a solution by determining together a specific, measurable, attainable, realistic, time-bound goal (SMART goal) that will bring about a solution.

Therefore a coach’s primary responsibility is to

  • listen objectively and attentively and gather information
  • recognise and clarify the client’s individual goal/s
  • help the client identify any obstacles that may prevent them from achieving their goal
  • build a carefully worked out step by step plan of action
  • support the client towards reaching their chosen goal